Why Fords Rock

The 2008 Ford FamilyThere are myriad reasons we buy the cars we do, and many of us have no problem defending our choice armed with nothing more than an irrational love for a particular style or brand. I grew up in a Ford family (at one point there were four Fords from 3-decades in the driveway). But it wasn’t like, as a kid I was doing the research, looking up specs and comparing fuel efficiency and safety ratings. My folks loved Fords (and still
do) so my brother and I loved Fords. It just was.

So, it’s particularly fascinating, now that my job requires vehicle research, to find that there’s actually pretty good evidence for being a Ford fan. Take, for example, the
MSNautos.com article entitled “Best Selling Cars of the Past 50 Years” (http://editorial.autos.msn.com/10-best-selling-domestics-of-the-past-50-years?icid=autos_1919&GT1=22020#1). Granted, the number one spot is claimed by
the Chevy Impala in the 1960s. But the number 2, 3, 5, 7, 8 and 9 spots all go to Fords! Altogether, the Top 10 accounted for 38.69 million vehicles sold. Of those, 22.26
million were Fords. Whoa.

Then, there’s this: 3 of the “10 Cars That Worry the Competition” (http://editorial.autos.msn.com/10-cars-that-worry-the-competition)
are… yup, Fords! And, of course, the Ford F-150 is America’s best selling truck and has been for the past 30-years. You know what’s funny? I would have defended Fords regardless but it’s a treat to find out that loyalty isn’t so irrational after all!

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