When you’ve been in business for nearly 40 years, you’re bound to have some firmly-held traditions, and the Butler family of dealerships is no exception. From our monthly birthday celebrations to Red Shirt Friday, when employees wear red to show their support for our veterans, our weeks and months are full of activities that draw on the experiences we’ve shared together over the years.
One of our favorite traditions, and the one that might be most familiar to our customers, is our Owner’s Clinic, or “Open House” gatherings. Every six months, each of our four dealerships hosts their customers for an evening of friendly fun, yummy food, and the ability to have our guests ask the staff questions about their new vehicle. Curtis Hancock, our director of parts and service, is especially proud of the rare opportunities owner’s clinics present to customers.
“I think there are two things that really make owner’s clinics special opportunities,” Curtis says. “For one thing, when you buy a new car, for better or worse, you’re two to 6 hours in when you take delivery of your new vehicle. Then we go over all its features, show you how it works, it’s hard to retain all that information. At an open house, you can ask us anything you want, because all of us are there, finance, sales, and service.”
“Open houses also provide people a chance to tour the shop, one-on-one with a technician. We almost never pull service off the line, so to be able to spend 15, 20 minutes walking and talking with someone who can answer literally any question you have about your vehicle is really unusual, and when we hear from people who have enjoyed our open houses, that’s often what they talk about.”
We cherish every opportunity we get to spend time with our customers, and our open house events allows us to forge relationships outside of our conventional work schedule. We had our most recent Acura and Ford open houses in August, and we are already looking forward to our next Hyundai open house on September 17th. If you’ve purchased a new Hyundai in the past 6 months, we hope to see you there!